Sling TV, Times Square
A live counter that ran around the clock above Broadway.
Challenge
Sling TV’s Times Square campaign centered on a live savings counter on one of the most watched screens in the world. The Clear Channel Outdoor display renders a dedicated web zone, so the counter had to be a web page that ran without fail, day and night.
Solution
Tapiki built the page behind the animated odometer counter to Clear Channel Outdoor’s specifications for the screen’s high-resolution URL zone, engineered for continuous unattended playback.
The counter ran live in Times Square, ticking past $1.2 billion in viewer savings.
- Client
- Sling TV, Times Square
- Sector
- Enterprise & National
- Role
- Web development